What's the Matter
Sephora What’s the Matter Soft Matte and Easy Liquid Lipstick ($15.00 for 0.15 oz.) is a vivid, medium-dark fuchsia pink with subtle, cool undertones and a matte finish.
- Semi-opaque, buildable pigmentation
- Thin, watery consistency but easily spread across lips
- Applied evenly and smoothly without settling into lip lines
- Long-wearing (5.5 hours), non-drying
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Formula Overview
$15.00/0.15 oz. - $100.00 Per Ounce
The formula is supposed to have "medium, buildable, and high-impact matte coverage" that is long-wearing. It had a thin, watery consistency (it is "water-based", so that came as no surprise) that spread more readily than I expected, which was nice as it made it easier to get an even layer of product.
The coverage seemed more along the higher end of medium to semi-opaque, though it was certainly buildable and amenable to a second layer, if desired. The product dried down to a mostly matte finish within 30 seconds, and it seemed to dry down without settling into my lip lines for the most part.
Despite being thin/watery, the dry down didn't feel clingy and vwas incredibly lightweight and a lip product. Most shades lasted at least four hours on me with a few lasting as long as six hours, while the formula felt non-drying over time. It had a sweet, vanilla scent but no discernible taste.
Browse all of our Sephora Soft Matte and Easy Liquid Lipstick swatches.
Ingredients
Aqua (Water), Isododecane, Dimethicone, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Disteardimonium Hectorite, CI 77891 (Titanium Dioxide), Butylene Glycol, Diglycerin, Dimethicone/Vinyl Dimethicone Crosspolymer, Polyglyceryl-3 Polydimethyl Siloxyethyl Dimethicone, Sorbitan Isostearate, Diisostearyl Malate, Stearyl Dimethicone, Propylene Carbonate, Magnesium Sulfate, Cetyl PEG/PPG-10/1 Dimethicone, Parfum (Fragrance), 1,2-Hexanediol, Diphenylsiloxy Phenyl Trimethicone, Polyglyceryl-3 Diisostearate, CI 19140 (Yellow 5 Lake), CI 77491 (Iron Oxides), Octadecene, CI 77499 (Iron Oxides), Caprylyl Glycol, Silica Dimethyl Silylate, Sorbitan Olivate, CI 45410 (Red 28), Potassium Sorbate, Ethylhexylglycerin, CI 77492 (Iron Oxides), Dicalcium Phosphate, CI 15850 (Red 7 Lake), CI 15850 (Red 6), Tocopherol, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
What's the Matter
PPermanent. $15.00.
Unbothered
Sephora Unbothered Soft Matte and Easy Liquid Lipstick ($15.00 for 0.15 oz.) is a medium-dark orange with warm,r ed undertones and a matte finish.
- Semi-opaque, buildable pigmentation
- Thin, watery consistency but easily spread across lips
- Applied evenly and smoothly without settling into lip lines
- Long-wearing (4 hours), non-drying
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Formula Overview
$15.00/0.15 oz. - $100.00 Per Ounce
The formula is supposed to have "medium, buildable, and high-impact matte coverage" that is long-wearing. It had a thin, watery consistency (it is "water-based", so that came as no surprise) that spread more readily than I expected, which was nice as it made it easier to get an even layer of product.
The coverage seemed more along the higher end of medium to semi-opaque, though it was certainly buildable and amenable to a second layer, if desired. The product dried down to a mostly matte finish within 30 seconds, and it seemed to dry down without settling into my lip lines for the most part.
Despite being thin/watery, the dry down didn't feel clingy and vwas incredibly lightweight and a lip product. Most shades lasted at least four hours on me with a few lasting as long as six hours, while the formula felt non-drying over time. It had a sweet, vanilla scent but no discernible taste.
Browse all of our Sephora Soft Matte and Easy Liquid Lipstick swatches.
Ingredients
Aqua (Water), Isododecane, Dimethicone, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Disteardimonium Hectorite, CI 77891 (Titanium Dioxide), Butylene Glycol, Diglycerin, Dimethicone/Vinyl Dimethicone Crosspolymer, Polyglyceryl-3 Polydimethyl Siloxyethyl Dimethicone, Sorbitan Isostearate, Diisostearyl Malate, Stearyl Dimethicone, Propylene Carbonate, Magnesium Sulfate, Cetyl PEG/PPG-10/1 Dimethicone, Parfum (Fragrance), 1,2-Hexanediol, Diphenylsiloxy Phenyl Trimethicone, Polyglyceryl-3 Diisostearate, CI 19140 (Yellow 5 Lake), CI 77491 (Iron Oxides), Octadecene, CI 77499 (Iron Oxides), Caprylyl Glycol, Silica Dimethyl Silylate, Sorbitan Olivate, CI 45410 (Red 28), Potassium Sorbate, Ethylhexylglycerin, CI 77492 (Iron Oxides), Dicalcium Phosphate, CI 15850 (Red 7 Lake), CI 15850 (Red 6), Tocopherol, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Unbothered
PPermanent. $15.00.
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora What's the Matter Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
Sephora Unbothered Soft Matte and Easy Liquid Lipstick
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