No Queen Blues
About Face No Queen Blues Matte Fluid Eye Paint ($16.00 for 0.15 oz.) is a bright, cobalt blue with cool undertones and a matte finish. The over emollient quality of the texture made this shade more prone to sheering out and harder to build up.
- Semi-opaque coverage; prone to sheering out
- Fluid, lightweight consistency that seemed too emollient/moveable
- Harder to apply evenly, took longer to dry down, better as a base or liner
- Long-wearing (12 hours)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Anastasia Dream It (LE, ) is lighter (95% similar).
- Kylie Cosmetics Royal (LE, ) is more shimmery, darker (95% similar).
- NARS Stage Dive (LE, $25.00) is darker (95% similar).
- Anastasia C3 (Norvina Vol. 2) (LE, ) is darker (95% similar).
- Anastasia D4 (Norvina Vol. 1) (LE, ) is more shimmery, darker (95% similar).
- NABLA Cosmetics Majorelle (PiP, $8.00) is darker (95% similar).
- By Beauty Bay Lavish (LE, ) is darker (95% similar).
- Coloured Raine Neo Blue (PiP, $6.99) is lighter (95% similar).
- Estee Lauder Bleu Electrique (LE, ) is darker (95% similar).
- KVD Beauty Velour (LE, ) is warmer (95% similar).
Formula Overview
$16.00/0.15 oz. - $106.67 Per Ounce
The formula is supposed to have "bold, buildable pigment" that "swipes on easily" and has a "no-budge, no-smudge finish." The liquid eyeshadow has a lightweight, fluid consistency that felt like a cross between water and gel, which ensured that the product glided over my skin, blended out evenly, but wasn't prone to settling into fine lines. Most shades were pigmented with little product required for it but a few shades were more semi-opaque.
They dry down fairly quickly, so I would recommend working one area at a time if more diffused/blended areas were desired. It would also be prudent to go in with fingertips or a fluffy brush to diffuse edges if choosing to wear the product all over the lid. Due to the pigmentation, consistency, and dry down time, they did lend themselves to eyeliner and more graphic eyeshadow shapes/lines.
Once they set, they were quite budge-proof and lasted for 12 hours without fading or creasing on me when worn as an eyeshadow and 12 hours as an eyeliner.
Browse all of our About Face Matte Fluid Eye Paint swatches.
No Queen Blues
PPermanent. $16.00.
Infinity
About Face Infinity Matte Fluid Eye Paint ($16.00 for 0.15 oz.) is a dark, subdued purple with cool, almost grayish, undertones and a matte finish. This one seemed more emollient than others in the range, so it took longer to dry down and was harder to even out.
- Semi-opaque, buildable coverage
- Fluid, lightweight consistency that seemed too emollient at times
- Harder to apply evenly, took longer to dry down, better as a base or liner
- Long-wearing (12 hours)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- MAC Video Emotions (LE, $17.00) is darker (95% similar).
- Give Me Glow Blackened Plum (P, $7.00) is lighter (95% similar).
- MAC Lover In Me (LE, $17.00) is cooler (95% similar).
- MAC Shadowy Lady (LE, $17.00) is darker (95% similar).
- Huda Beauty Vortex (PiP, ) is darker (95% similar).
- Marc Jacobs Beauty About Last Night No. 04 (LE, ) is more shimmery, lighter (95% similar).
- Glaminatrix Witching Hour (PiP, $7.30) is darker, warmer (90% similar).
- Kaleidos Flowing Haze (Accentuate) (PiP, ) is lighter (90% similar).
- Too Faced Spice of Life (Pumpkin Spice) (LE, $16.00) is lighter, cooler (90% similar).
- Urban Decay Lethal (PiP, $19.00) is darker, warmer (90% similar).
Formula Overview
$16.00/0.15 oz. - $106.67 Per Ounce
The formula is supposed to have "bold, buildable pigment" that "swipes on easily" and has a "no-budge, no-smudge finish." The liquid eyeshadow has a lightweight, fluid consistency that felt like a cross between water and gel, which ensured that the product glided over my skin, blended out evenly, but wasn't prone to settling into fine lines. Most shades were pigmented with little product required for it but a few shades were more semi-opaque.
They dry down fairly quickly, so I would recommend working one area at a time if more diffused/blended areas were desired. It would also be prudent to go in with fingertips or a fluffy brush to diffuse edges if choosing to wear the product all over the lid. Due to the pigmentation, consistency, and dry down time, they did lend themselves to eyeliner and more graphic eyeshadow shapes/lines.
Once they set, they were quite budge-proof and lasted for 12 hours without fading or creasing on me when worn as an eyeshadow and 12 hours as an eyeliner.
Browse all of our About Face Matte Fluid Eye Paint swatches.
Infinity
PPermanent. $16.00.
Freaked
About Face Freaked Matte Fluid Eye Paint ($16.00 for 0.15 oz.) is a light, pinky lavender with subtle, warm undertones and a matte finish.
- Semi-opaque pigmentation in one layer
- Fluid, lightweight consistency that was creamy but not too watery
- Applied evenly and was blendable, pretty easy to use
- Long-wearing (12 hours)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Do or Dye (PiP, $4.50) is lighter, cooler (95% similar).
- MAC Style & Influence (LE, ) is more shimmery, lighter (95% similar).
- ColourPop Love Letter (PiP, $4.50) is cooler (95% similar).
- Huda Beauty Libra (PiP, ) is warmer (95% similar).
- ColourPop Friendly (LE, $4.50) is cooler (95% similar).
- ColourPop Brr Baby (LE, $4.50) is lighter, cooler (95% similar).
- Terra Moons Utopia (P, $6.00) is cooler (90% similar).
- NABLA Cosmetics Lotus (P, $8.00) is darker, cooler (90% similar).
- Natasha Denona Feather (434CM) (LE, ) is lighter, cooler (90% similar).
- Lethal Cosmetics Crossroads (P, $6.00) is cooler (90% similar).
Formula Overview
$16.00/0.15 oz. - $106.67 Per Ounce
The formula is supposed to have "bold, buildable pigment" that "swipes on easily" and has a "no-budge, no-smudge finish." The liquid eyeshadow has a lightweight, fluid consistency that felt like a cross between water and gel, which ensured that the product glided over my skin, blended out evenly, but wasn't prone to settling into fine lines. Most shades were pigmented with little product required for it but a few shades were more semi-opaque.
They dry down fairly quickly, so I would recommend working one area at a time if more diffused/blended areas were desired. It would also be prudent to go in with fingertips or a fluffy brush to diffuse edges if choosing to wear the product all over the lid. Due to the pigmentation, consistency, and dry down time, they did lend themselves to eyeliner and more graphic eyeshadow shapes/lines.
Once they set, they were quite budge-proof and lasted for 12 hours without fading or creasing on me when worn as an eyeshadow and 12 hours as an eyeliner.
Browse all of our About Face Matte Fluid Eye Paint swatches.
Freaked
PPermanent. $16.00.
About Face No Queen Blues Matte Fluid Eye Paint
About Face No Queen Blues Matte Fluid Eye Paint
About Face No Queen Blues Matte Fluid Eye Paint
About Face Infinity Matte Fluid Eye Paint
About Face Infinity Matte Fluid Eye Paint
About Face Infinity Matte Fluid Eye Paint
About Face Freaked Matte Fluid Eye Paint
About Face Freaked Matte Fluid Eye Paint
About Face Freaked Matte Fluid Eye Paint
About Face No Queen Blues Matte Fluid Eye Paint
About Face No Queen Blues Matte Fluid Eye Paint
About Face No Queen Blues Matte Fluid Eye Paint
About Face Infinity Matte Fluid Eye Paint
About Face Infinity Matte Fluid Eye Paint
About Face Infinity Matte Fluid Eye Paint
About Face Freaked Matte Fluid Eye Paint
About Face Freaked Matte Fluid Eye Paint
About Face Freaked Matte Fluid Eye Paint
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