No Big Deal
ColourPop No Big Deal Target Colour Stix Duo ($14.00 for 0.10 oz.) includes two shimmery twist-up eyeshadow pencils in a darker, rosy-lavender and a warmer brown. The lavender shade performed quite poorly, while the brown shade was a bit better but both were disappointing.
As a FYI, the duos for Target contain larger-sized Colour Stixx (0.048 oz. each), so they have a more “jumbo” feel consistent with other twist-up eyeshadow pencils.
Ingredients
No Big Deal
PPermanent. $14.00.
Apple Pie
Apple Pie is a medium-dark brown with moderate, warm undertones and a metallic sheen.
- Medium pigmentation in one layer, somewhat buildable
- Lightly emollient, smooth, did not apply evenly
- Harder to diffuse along the edges, best with fingertip
- Moderate wear (~7 hours before creasing a bit)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Honeycomb Crunch (LE, $4.50) is more shimmery (95% similar).
Formula Overview
$6.00/0.019 oz. - $315.79 Per Ounce
The formula is supposed to be "ultra pigmented" in "one swipe" while being "long wearing" and "water-resistant." There are two finishes: matte and metallic, and the initial release included two shades from each finish, so the overview is based on those four shades, which is not a ton of shades to go off of!
One of the four pencils was drier, stiffer, and was prone to the point snapping off during application. The other three were creamier with the metallic shades being more emollient than the remaining matte shade. The pigmentation varied from shade to shade; it ranged from medium to opaque with some being more buildable than others.
The performance was more consistent with three of the four shades applying comfortably with somewhat even initial layers. They were blendable for five to 10 seconds before they dried down to more budge-proof finish. They didn't feel heavy or clingy on my lids, and while they were creamy, they did not feel slippery as they were drying down so they did not settle into fine lines or creases during the dry down.
I was able to apply them directly from the pencil to my eye area, but I found a brush gave me a more even application and helped me blend out the product without losing some of the coverage compared to application with a fingertip. The shades lasted between six and eight hours before creasing on me.
Browse all of our ColourPop Matte Colour Stix swatches.
Apple Pie
PiPPermanent in Palette. $6.00.
Middle School
Middle School is a darker lavender with warm undertones and a frosted finish.
- Sheer coverage in one layer, difficult to build up
- Lightly emollient, smooth but bunched up/thickened when layered
- Applied unevenly and was hard to blend
- Moderate wear (~7 hours before creasing a bit)
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Low Rise (LE, $6.00) is more shimmery, warmer (85% similar).
- NARS Lunar (LE, $25.00) is more shimmery, lighter, warmer (85% similar).
- ColourPop So What (LE, $9.00) is more shimmery, lighter, warmer (85% similar).
- NARS Lunar (P, $22.00) is more shimmery, lighter, warmer (85% similar).
- ColourPop Baby Roo (P, $5.00) is more shimmery, warmer (85% similar).
- Sephora Shocking (P, $10.00) is more shimmery, lighter, warmer (85% similar).
- ColourPop Oh Gosh (LE, $4.50) is more shimmery, darker, warmer (85% similar).
- Too Faced Trixie (LE, $16.00) is more shimmery, warmer (85% similar).
- Urban Decay Free Bird (P, $19.00) is warmer (85% similar).
- Stila Sea Siren (LE, $24.00) is more shimmery, lighter, warmer (85% similar).
Formula Overview
$6.00/0.023 oz. - $260.87 Per Ounce
The formula is supposed to be "ultra pigmented" in "one swipe" while being "long wearing" and "water-resistant." There are two finishes: matte and metallic, and the initial release included two shades from each finish, so the overview is based on those four shades, which is not a ton of shades to go off of!
One of the four pencils was drier, stiffer, and was prone to the point snapping off during application. The other three were creamier with the metallic shades being more emollient than the remaining matte shade. The pigmentation varied from shade to shade; it ranged from medium to opaque with some being more buildable than others.
The performance was more consistent with three of the four shades applying comfortably with somewhat even initial layers. They were blendable for five to 10 seconds before they dried down to more budge-proof finish. They didn't feel heavy or clingy on my lids, and while they were creamy, they did not feel slippery as they were drying down so they did not settle into fine lines or creases during the dry down.
I was able to apply them directly from the pencil to my eye area, but I found a brush gave me a more even application and helped me blend out the product without losing some of the coverage compared to application with a fingertip. The shades lasted between six and eight hours before creasing on me.
Browse all of our ColourPop Metallic Colour Stix swatches.
Middle School
PiPPermanent in Palette. $6.00.
ColourPop No Big Deal Target Colour Stix Duo
ColourPop No Big Deal Target Colour Stix Duo
ColourPop No Big Deal Target Colour Stix Duo
ColourPop Apple Pie Matte Colour Stix
ColourPop Apple Pie Matte Colour Stix
ColourPop Apple Pie Matte Colour Stix
ColourPop Middle School Metallic Colour Stix
ColourPop Middle School Metallic Colour Stix
ColourPop Middle School Metallic Colour Stix
ColourPop No Big Deal Target Colour Stix Duo
ColourPop No Big Deal Target Colour Stix Duo
ColourPop No Big Deal Target Colour Stix Duo
ColourPop Apple Pie Matte Colour Stix
ColourPop Apple Pie Matte Colour Stix
ColourPop Apple Pie Matte Colour Stix
ColourPop Middle School Metallic Colour Stix
ColourPop Middle School Metallic Colour Stix
ColourPop Middle School Metallic Colour Stix
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